Michael Herson

Services

B2B Customer Insight Research; Lost Prospects; Terminated Customers; Sales Force Productivity Assessment.

Speciality

Researching B2B sectors where little information exists in the public domain and publishing findings in trade press artcles

Background

20 years senior marketing roles in FMCG B2C Food; 14 years B2B investigatory research - multi sector.

Contact Details

Email Address
Website www.thestrategyworks.com
Day Phone020 8868 0212
Fax020 8868 0073
AddressIngle House
7 Ingle Close
Pinner
HA5 3BJ
United Kingdom

ICG Member

Michael Herson

	Michael Herson

Specialising in...
Business to Business Customer Insight

Providing...
Fresh insight into under-researched B2B markets; lost prospects; terminated interviews; sales capability assessment.