Jane Bain
Services
Full service Qualitative and Quantitative projects conducted in the UK and internationally.
Consultancy and support services provided for manufacturers, marketing and market research agencies, including:
- Project design and co-ordination
- Moderating group discussions and consumer/executive depth interviewing
- Analysis, interpretation, report writing and presentation.
Speciality
New product and brand development for fmcg; personal, household and fabric care products; household durables and equipment and electronic goods.
Particular expertise in:
- Qualitative consumer and customer understanding
- Fragrance development research and testing
- Market/brand mapping and market/consumer segmentation.
Background
Began research career in Unilever's fragrance company PPL (now part of Givaudan) before becoming a Director of Hugh Bain Research.
Over 25 years experience of designing, co-ordinating and conducting projects for national and multi-national fmcg companies, service providers, advertising, marketing and other market research agencies.
Full Member of the MRS and Member of ESOMAR.
Sector experience offered
- Home & garden
- Drinks
- Consumer durables
- Health & Beauty incl OTC
- Household products
Services offered
- Consultancy
Specialist research areas
- Brand development/image
- NPD/concept testing
- Packaging
- Advertising development
- International
Qualitative Methodologies
- Proposal writing
- Face-to-face depths
- Focus group moderation
- Analysis
- Report & presentation writing
- Full service
Quantitative Methodologies
- Proposal writing
- Q'naire design
- Report writing/presentation
- Full service
Contact Details
| Email Address | |
| Website | www.hbainres.co.uk |
| Day Phone | +44 (0)20 8846 8026 |
| Mobile | +44 (0)7967 383606 |
| Address | 39 Digby Mansions
Hammersmith Bridge Road London W6 9DF United Kingdom |
