Tracey White
Fizz Research Ltd
Services
Full Service Qualitative Research Consultancy: UK and International - specialist in Consumer, Healthcare and Pharma work.
Speciality
Advertising Development, Brand Building, NPD, and Packaging research within most consumer/fmcg sectors, plus OTC and Ethical medicines (incl. extensive work amongst all types of HCP).
In 25 years, I also have considerable experience in many other sectors, incl. B2B, Financial, Kids, Travel, Retail and Ethical
Background
25 years in Advertising Planning and Research, culminating in Director of Consumer Qualitative Research, Taylor Nelson AGB
Founding Partner of Beadle Maitland White Ltd, then Fizz Research Ltd in 2002, maintaining strong links with Jennie Maitland, who is now based in Toulouse
Esomar speaker in '96 and '97 AQR, MRS and CIM member (Chartered Marketer)
Awarded 'Best of British Industry Award' for 'Consumer Insight' in 2007 by British Healthcare Business Information Association.
Sector experience offered
- Pharma and OTC
- Health & Beauty incl OTC
- Drinks
- Business to business
- Household products
- Food & confectionery
- Entertainment & leisure
- Media & publishing
- Children & baby
- Retail
Services offered
- Consultancy
- Workshop facilitation
- Project design/management
Specialist research areas
- Advertising development
- Brand development/image
- International
- Packaging
- NPD/concept testing
- Environment
Qualitative Methodologies
- Full service
- Focus group moderation
- Face-to-face depths
- Teledepths
Quantitative Methodologies
- Full service
Contact Details
| Email Address | |
| Website | www.fizzresearch.com |
| Day Phone | 01737 843254 |
| Mobile | 07778 668237 |
| Fax | 01737 501054 |
| Address | 7 Bishops Cottages
Chalkpit Lane Brockham Surrey RH3 7HA United Kingdom |
